The key objective of this project is to perform an in-depth assessment of Access to Finance for the Creative and Cultural Industries in Morocco (“The Study”). The study will:- Map the entire ecosystem of the CCI market in the country including key industry sectors / players / aggregators / geographical location; and development of taxonomy of different sector segments- Identify potential growth opportunities for CCI market; and underlying sector trends - Assess demand and supply of finance and non-financial services [1] within the CCI sector and identify gap - Benchmark of opportunities for developing financial and non-financial services in the CCI market; based on experiences in other countries; including a component on the potential that the organization of the World Cup in 2030 will bring.- Make recommendations about possible actions for all actors (including corporates; financial institutions; government; and international financial institutions) to tap into the CCI sector[1] Non-financial services can be understood as capacity building services that enable MSMEs to grow and are categorized into access to information; education; coaching/advice; markets; and technology.